4 Steps to Getting Your Book On “Amazon’s Hot New Releases” List

Hot New Release

Yes, it’s possible, even for Indie publishers.

My book, Cold Coffee and Speed Limits hit #6 on Amazon’s “Hot New Releases” Parenting and Family Humor category. It was released less than a week ago and I don’t have any major publishers or big-time book reviewers backing me. For brief shining moment, my book was in front of Whoopi Goldberg’s and Jim Gaffigan’s!  It’s updated hourly.

I published my first novel through a traditional small press publisher (so yes, someone bought it and I signed an actual contract), but when it was time to put out my second book I decided to do it Indie-style–on my own.

Here’s what I’ve done–and it’s WORKED.

1. I promoted my book on social media for the last 6 months. I used Facebook, Twitter, and Pinterest the most.I’ve been posting little teasers on my Facebook posts.I created a Facebook, Twitter and Pinterest page for my book. It’s free advertising. I chatted it up to my friends, who also chatted it up with their friends. Word of mouth goes a long way!

2. For the last year, I’ve been blogging. This has cost me nothing but my time, although I have invested in a nice-looking template and a few other goodies. Blogging has helped establish me as an “expert” in my field as well as given me material for my book. In addition, it helps my “Google-ability” or my social media presence. I don’t blog JUST about my book (nobody wants to read just commercials!), but it’s one of the topics I cover.  I’ve also gained readers who are interested in my blog about parenting teens, so naturally many of these same readers are also interested in buying a book about the same topic. If you spend time giving people valuable information (or inspiration, or entertainment), they will come back for more.

3. I had a professionally designed cover made. When I was working on my draft, I had a really cute picture of my son and his girlfriend for the temporary cover, then I asked my friend Josh Kennah who’s a pro in graphics and marketing to help me. I paid him in ENCHILADAS, people. I mean, they’re pretty good enchiladas, but I know he was on the losing end of this deal. A professionally designed cover sets you apart and gives you an edge.

Tina Book Cover

4. I recruited people to help me. In exchange for an Advanced Reading Copy (ARC), readers promised to 1) give me HONEST feedback 2) tell me of any spelling/grammar/continuity issues 3) write a short review and 4) help me promote my book on social media. It’s a cheap price to pay, AND I placed excerpts of the reviews in the beginning of the book so that people who were just checking it out might be motivated to KEEP READING.  This cost me nothing. When my book was released, I asked these guys (as well as others) to go on Amazon and post a review there. Reviews (even less than 5 stars!) add a legitimacy to your book.

So remember, PLAN AHEAD. You don’t have big bucks for promotion, but you do have to spend some time. It’s all worth it to see your book on the list!

Get Tina Coleman Bausinger’s book Cold Coffee and Speed Limits today!

Cold Coffee and Speed Limits: Encouragement for Mamas of Teens Coming Sept. 25!

Tina Book Cover

Cold Coffee and Speed Limits

A Letter to Mamas of Teens:

Why is it that there are thousands of books/blogs about raising babies, toddlers, and even school-aged kids, but when we get to the teenage range–poof! Everybody disappears from the blogosphere faster than my pre-pregnancy figure. Sure, there are plenty of scary clinical approaches out there, but this isn’t one of them. I’ve been a mama of teenagers for a while now, and though I’m no expert, I’ve been there. Actually, I’m still there.

I am with you, Mama.

The life of a mom raising teens is anything but easy. This book began with a blog: http://www.tinabausinger.com. I wanted to chronicle my experience raising teenagers (two girls and a boy) not only for myself but to encourage others. In this book, I’ve included the most popular posts.

Some posts are funny—some are not. Some I wrote out of complete frustration and heartache. Others I wrote with joy and humor.

Besides being a mama of three, I’m a writer, an experimental cook, and an English professor. I’ve published in magazines and newspapers and internationally in Chicken Soup for the Soul books. I also wrote a novel, War Eagle Women.  I live in Texas (the land of Old Yeller) and I survive on large amounts of coffee and ungodly amounts of sugar. It’s really not healthy.

I refer to my son (now 16) as Mancub. He just LOVES IT. Ok not really, but he’s gotten used to it. Remember the Jungle Book? It’s Rudyard Kipling’s classic post-colonial story that sort of satires the motives of the British Empire as it claims to “civilize” India (and any other country it could get its hands on). All that aside, I think the jungle is the perfect metaphor to explain raising teens. Here’s why:

It’s scary. You can’t quite see your hand in front of your face, and your lantern is just not bright enough.

It’s dangerous. There are many things just around the corner wanting to hurt you (or your Mancub). Sometimes, your Mancub may even go looking for danger. Sometimes danger comes looking for him.

I use the term Watergirl for the female of the species. In the Jungle Book movie made famous by Disney, Mowgli thinks he knows EVERYTHING until he sees the girl who sings about fetching the water. After that, Mancub is just GONE. So that’s the collective term I use for teen girls in this book.

So yes, the jungle is a dangerous place. Mancub can’t be expected to look after himself just yet, even though he disagrees. But oh—the beauty of the jungle…it’s breathtaking if you take a moment to reflect upon it.

For now—welcome to the Jungle!

What people are saying about Cold Coffee and Speed Limits: Encouragement for Mamas

Cold Coffee and Speed Limits is an enchanting look into the journey that is mothering teenagers. Recipes, open letters, anecdotes and practical guides come together in this book to inspire and comfort readers. More than the perfect Mother’s Day gift, Cold Coffee speaks to teens, mothers, mothers-to-be, and everyone in-between. The raw realities of life are beautifully arranged to fulfill our need of obtaining important information rapidly and allowing the reader to slip into the beauty that is family life.” Stephanie L.

Cold Coffee and Speed Limits is a mix of advice, recipes and anecdotes that will have the most serious of readers laughing and taking notes. It made the chaos of parenting seem both magical and practical…I laughed, teared up (RIP Goliath), and jotted down a meatloaf recipe to try later. After reading this book I went and hugged my mom and told her I was sorry for putting her through teen hell and thanked her for loving me through it.” Gabbey S.

Tina shares her mother of teens experience to show others there is a light at the end of the tunnel and they aren’t traveling it alone. Joy K.

Even though I’m not a parent, I found myself tucking little nuggets of your writing away in my mind for when I do have kids of my own.  Kelsi A.

So many other parenting blogs/books just make me feel guilty. It’s already too late to do or not do what’s suggested, or I don’t have the means. Yours are helpful and flexible. They help me see that, though I’ve made mistakes, my kids are doing well, and I still have time to teach them a few things.-Bryony T.

With each laugh, worry, and reflection shared, Tina unveils the teenage years of parenting as a time to revel in the beauty of living despite the chaos of the jungle. Through her journey, she shows the weary mom how to focus on the moment at hand versus the entire collage. Slow down, enjoy the coffee and hug your babies: we are all going to make it with the help of a little comfort food! –Kari M.